Percorsi in ceramica 24
Only one year has elapsed since in this magazine we reported on the inauguration of Casalgrande Ceramic Cloud, the first Italian work designed and completed by Kengo Kuma, and here we are again, writing about the Japanese architect charged by Casalgrande Padana with a second project: the Old House. It is a particularly interesting static restoration and functional recovery plan from the architectural viewpoint, involving an old rural building located on the company's production site which has survived the deep industrial transformation of the territory. The project was developed by Kuma with the traditional sensitivity characterizing his approach to traditional themes, without transforming the distinctive elements marking the typical country style in the area around Reggio Emilia. Indoor spaces were redesigned and shaped into sophisticated environments destined to the custody of the history of Casalgrande Padana: its archives and documentation centre. The building was structured also to host exhibitions, meetings and cultural events and has been completely restored in its external appearance to accurately revive its original image. The Old House and the garden surrounding it are engaged in a harmonious dialogue with the nearby Casalgrande Ceramic Cloud, with which they form a sort of meaningful environment system. The old cottage and the monumental architectural installation located in front of the production works provide an extraordinary symbolic combination of traditional values and contemporary elements. Ancient and modern - as well as internal and external - aspects interact and are mutually integrated to define a space out of time which is nevertheless extremely modern. Thanks to the Old House, Kuma completes the process started with the Casalgrande Ceramic Cloud project by drawing to a end an unprecedented professional experience based on the fruitful collaboration with the company in its multiple role as client and builder, as well as manufacturer and supplier of the materials used. Thanks to both those works of excellence Casalgrande Padana wishes to consolidate the close relationship it has always had with the world of design. The culture of production and the culture of design are the vital reference points for the development strategies of the company. In over 50 years of activity, it succeeded in guiding its constant growth in a balanced and selfconscious way not only by steering production towards technological innovation and the search for new aesthetic and functional solutions for the world of design, but also by developing a specific sensitivity to issues such as sustainable development, the protection of the environment and the social accountability of enterprises.
Only one year has elapsed since in this magazine we reported on the inauguration of Casalgrande Ceramic Cloud, the first Italian work designed and completed by Kengo Kuma, and here we are again, writing about the Japanese architect charged by Casalgrande Padana with a second project: the Old House. It is a particularly interesting static restoration and functional recovery plan from the architectural viewpoint, involving an old rural building located on the company's production site which has survived the deep industrial transformation of the territory. The project was developed by Kuma with the traditional sensitivity characterizing his approach to traditional themes, without transforming the distinctive elements marking the typical country style in the area around Reggio Emilia. Indoor spaces were redesigned and shaped into sophisticated environments destined to the custody of the history of Casalgrande Padana: its archives and documentation centre. The building was structured also to host exhibitions, meetings and cultural events and has been completely restored in its external appearance to accurately revive its original image. The Old House and the garden surrounding it are engaged in a harmonious dialogue with the nearby Casalgrande Ceramic Cloud, with which they form a sort of meaningful environment system. The old cottage and the monumental architectural installation located in front of the production works provide an extraordinary symbolic combination of traditional values and contemporary elements. Ancient and modern - as well as internal and external - aspects interact and are mutually integrated to define a space out of time which is nevertheless extremely modern. Thanks to the Old House, Kuma completes the process started with the Casalgrande Ceramic Cloud project by drawing to a end an unprecedented professional experience based on the fruitful collaboration with the company in its multiple role as client and builder, as well as manufacturer and supplier of the materials used. Thanks to both those works of excellence Casalgrande Padana wishes to consolidate the close relationship it has always had with the world of design. The culture of production and the culture of design are the vital reference points for the development strategies of the company. In over 50 years of activity, it succeeded in guiding its constant growth in a balanced and selfconscious way not only by steering production towards technological innovation and the search for new aesthetic and functional solutions for the world of design, but also by developing a specific sensitivity to issues such as sustainable development, the protection of the environment and the social accountability of enterprises.